People often ask me, “How do you find time to write”? I have been writing this blog every week for over a year. A very senior leader in our organization who always compliments my writing told me recently, “If you can find time to write it, then I can find time to read it”. I appreciate all the comments on the posts where people share their own perspective and stories.

It is a weekly discipline. But knowing that the content is appreciated and has an impact keeps me going. Writing has also been a great method of reflection for me – Hansei as the Japanese call it.

I guess with over 450 subscribers and more than 27,000 views to date, it’s more than just my family and closest friends who are reading it – that’s all most bloggers ask for.

Regular subscribers get an email notification for each new post. Beyond that, how do I reach readers? I promote each post through the usual social media channels – Facebook, LinkedIn and Twitter — each of which has its own particular audience. I also promote my posts through Next Wave Connect, a social media platform focused on health care.  I’m grateful to Anthony Guerra and Kate Gamble at HealthSystemCIO.com for re-posting most of my blog entries; my CIO colleagues who aren’t connected on social media will see them there. And now I publish some posts directly on LinkedIn at the request of one of my connections. He said it would make it easier to share with all of his connections. Continue reading →