Monthly Archives: April 2023

Navigating the AI landscape in healthcare: HIMSS23 recaps and more

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Last week I jumped in on the hot topic of AI with my post, “AI in healthcare – is 2023 the breakout year?”. HIMSS23 was just wrapping up so I was waiting to hear overall recaps and especially updates on AI and ChatGPT.

Those recaps came as expected. Here’s a short compilation of several I found:

And finally, a resource to keep watching and listening to is Bill Russell’s This Week Health. His most recent Newsday show was “Today: Deploying Chat-GPT in your setting”. He references an article by Jonathan Balaban, a data scientist, and emphasizes the need for governance and security. Bill sees a lot of potential for ChatGPT but argues organizations need boundaries. As my favorite television news anchor likes to say, “watch this space”.

The use of AI in healthcare is evolving quickly. Every vendor seems to be an AI vendor in some form, or so they say. CIOs need to stay current, leverage their current vendor partners, carefully assess the new niche players and their claims, develop AI skills within their teams, and find ways to experiment that make the most sense for their organization.

If you have AI stories to share, please do. I may use them in future posts.

AI in healthcare – is 2023 the breakout year?

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It has been a while since I wrote on a technology subject. I usually leave it to others who stay much more current and are doing the day-to-day IT work in healthcare organizations. But the rapid acceleration of generative AI with ChatGPT the past several months has caught my attention.

I put my toe in the water and asked it to draft some marketing messages for me several weeks ago. For first drafts, they weren’t too bad. Using ChatGPT in this way gets you past the blank sheet of paper (or screen) and writer’s block. Or as my minister husband would say at times when writing a sermon, you need to get past picking out the font.

My StarBridge Advisors colleague, David Muntz, recently used ChatGPT to do an internal presentation on AI for our advisor team and gave ChatGPT “co-author” credit to make a point.

Bill Russell has talked about it often on This Week Health podcasts. He and his team are exploring ways they can use it in their business. Here are just a few of the podcasts he’s done on ChatGPT:

Generative AI, the new Medical Generalist

GPT4 Use ideas and Use Cases

ChatGPT4 on ChatGPT4

Several health system digital leaders told Becker’s that AI can only do so much in this article dated March 16, 2023, “How far is too far for AI in healthcare?”, and how it needs to be thought as of “augmented intelligence”. Ashish Atreja, MD, CIO and chief digital health officer of UC Davis Health said it well, “Machines lack internal consciousness, and the ability to distinguish right from wrong. Roles that depend on human empathy and critical decision-making in ambiguous situations can be supported but should never be replaced by AI.”

David Muntz’s blog post from October, 2022, “AI and AI – Use Them Responsibly”, talks about artificial intelligence and augmented intelligence. His view is similar to the digital leaders quoted in the Becker’s article. David closes his post by saying, “AI and AI should not be seen as ways to replace humans but as technologies that allow us to instantiate learnings from the human experience.  AI applied responsibly and compassionately allows people to share evidence-based practices and focus on the more human-oriented tasks that cannot be automated.  Importantly, AI helps us recover time to spend on our community, our providers, our patients, their families, and ourselves.”

The potential for medical AI is so significant that there will be a new AI-themed journal from the New England Journal of Medicine called NEJM AI. The inaugural editor-in-chief is Isaac Kohane, founding chair of the Department of Biomedical Informatics at Harvard Medical School. Continue reading →

HIMSS as a networking event

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For those of you attending HIMSS23 in Chicago next week, it will be a mix of education, vendors, and networking. Let’s face it, while education and the exhibit hall are what our organizations are willing to invest in, networking is what we all look forward to each year. Seeing colleagues we’ve known for years, finally meeting in person people we’ve only known on zoom, and making new connections. Especially after a few years of virtual only conferences.

I won’t be attending this year. But that doesn’t stop me from giving some advice on the networking front.

Whether you are in transition and looking to make connections for your next opportunity or you are focused on learning from your peers and sharing success (and failure) stories from your own work, effective networking is critical to your work and your career.

Here’s some general networking advice:

Network extensions – Everyone you know knows a few more people who could potentially be helpful. Proactively and respectfully work your network.

Professionalism – Always present yourself as the consummate professional whether at work, online, or in business interactions after hours.

Two-way street – Figure out what you need from a connection and what you can offer to them.

Diligent follow-up – If you commit to provide a reference, make an introduction, or something else, be sure to do it in a timely manner.

Networking is one of the greatest values of the annual HIMSS conference and HIMSS provides many ways to find people with similar interests as yours. Here’s some slightly modified advice specific to HIMSS from previous years posts: Continue reading →

What makes an effective sales approach?

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HIMSS23 is less than two weeks away. The second annual ViVE event happened last week. It is a busy time of year for healthcare vendors and their sales staff. I’ve been on both sides of this relationship – for many years as CIO and buyer and for fewer years selling services. It gives me a unique vantage point.

Buyers attending these conferences will be looking at vendors who have solutions they need now (and have budget for) and vendors who are new and interesting with innovative and niche solutions that they may want to explore further in the coming year (explore is the key word here). And they will be meeting with their current vendors to strengthen connections and get educated on what is newly available or coming soon as they leverage their existing investments.

Sales staff will be working hard to get the attention of potential buyers. They may even reach that stage of annoying and overbearing. We all know that kind of salesperson.

In my work as principal at StarBridge Advisors, I recognize it’s all about relationships. As I said in a previous blog post, it’s not just about who you know. It’s about who you are and how you show up with people. You need to be capable and competent with the right knowledge and experience, but also honest and authentic with high integrity. That’s what it takes to be successful in a business that is all about relationships. One of the best pieces of sales advice I got from a colleague was the “know-like-trust-need” model. People need to know who you are and what you can do, they need to like you, and they need to trust you. If you have all that, when they need you, they’ll call you. Simple. That’s why I focus on relationships.

My husband and I were recently on the buyer side of a sales discussion. By the end I thought, this will blog, meaning, there’s a kernel here to learn from and share. So, what happened? Continue reading →